Advertising Reporting
Advertising Reporting consolidates campaign data across platforms into unified, accurate reports. We build dashboards that show true campaign performance and ROI across all channels.
Our process.
Platform & Data Audit
We audit your advertising accounts across platforms — Google Ads, Meta, LinkedIn, etc. — and assess data completeness and accuracy.
Reporting Structure & KPI Definition
We define campaign performance metrics, attribution windows, cost calculations, and reporting cadence aligned to business goals.
Dashboard & Report Development
We build unified advertising dashboards and scheduled reports that consolidate data across platforms for a single source of truth.
Insights & Optimisation Recommendations
We analyse performance trends, identify optimisation opportunities, and deliver actionable insights alongside the data.
What you get.
Questions we get asked.
Why consolidate advertising reporting across platforms?
Each platform reports metrics differently. Consolidated reporting gives you a single source of truth for true campaign performance, consistent ROAS calculation, and cross-channel optimisation.
How do you handle discrepancies between platform reports?
We establish consistent attribution rules, use platform APIs for direct data, and document any methodology differences. We can reconcile discrepancies and explain variance.
What metrics matter most for advertising reporting?
Cost, impressions, clicks, conversions, CPA, ROAS, impression share, click-through rate, and assisted conversions. The right metrics depend on your campaign objectives.
Ready to start growing?
Free audit. No commitment. First results within 60 days or we fix it.