09
Search & Organic Growth

Technical SEO

Technical SEO ensures search engines can crawl, index, and render your website effectively. We audit your site architecture, Core Web Vitals, schema markup, and server configuration.

Audit Areas

What we check.

Crawlability

robots.txt, sitemaps, redirect chains, orphan pages

Indexation

Canonicals, noindex, duplicate content, coverage

Core Web Vitals

LCP, INP, CLS, FID — lab and field data

Schema & Markup

Structured data, validation, rich result eligibility

Server Config

HSTS, caching, CDN, compression, security headers

Performance

Page weight, render blocking, JS/CSS optimisation

Process

Our diagnostic process.

01

Crawl Audit & Analysis

We perform a full crawl of your site to identify indexation issues, broken resources, redirect chains, and crawl budget inefficiencies.

02

Core Web Vitals Optimisation

We analyse LCP, INP, and CLS data from CrUX and lab tools, then implement fixes for JavaScript, CSS, images, and server response times.

03

Schema & Structure

We audit and deploy structured data markup, fix heading hierarchy issues, and optimise internal link architecture for better information flow.

04

Monitor & Maintain

We set up ongoing crawl monitoring, log file analysis, and alerting to catch technical regressions before they impact rankings.

Deliverables

What you get.

Full technical SEO audit report
Crawl analysis and error identification
Core Web Vitals assessment
Schema markup recommendations
Site structure optimisation plan
FAQ

Questions we get asked.

What technical issues have the biggest impact on rankings?

Core Web Vitals — specifically Largest Contentful Paint and Cumulative Layout Shift — significantly affect user experience and rankings. Crawlability issues, duplicate content, broken internal links, and missing schema markup are also frequent high-impact problems we find.

How do you approach a technical SEO audit?

We start with a full crawl using tools like Screaming Frog and DeepCrawl, then analyse server logs, Core Web Vitals data from CrUX, and structured HTML to identify every technical barrier to search performance.

Do you need developer access to perform technical SEO?

Initially we can run most diagnostics with just a crawl URL and access to Google Search Console. For deeper analysis and fixes — like server configuration, JavaScript rendering, and schema deployment — we require development or CMS access.

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Connected Services & Solutions

Ready to start growing?

Free audit. No commitment. First results within 60 days or we fix it.

Technical SEO — ZON Services | ZON